Online Media Kit

Sponsorship Opportunities with the New England Board of Higher Education

For a quarter century, The New England Journal of Higher Education has provided a forum for educators, elected officials, CEOs and others to share new thinking and best practices on topics ranging from college readiness and affordability to New England’s changing demography.

Readers of The New England Journal of Higher Education include:

• The trustees, presidents and top academic and administrative leaders of New England's 270-plus colleges and universities
• Government policymakers, including governors, legislators and other public decision- makers
• Corporate CEOs and other senior executives
• Foundation executives and program officers
• K-12 leaders, including commissioners of education, superintendents, principals and school board leaders
• High school guidance counselors
• Editors and reporters of newspapers and magazines
• Leaders of regional and national education associations, business groups and think tanks

With the creation of a newly designed NEBHE website, we are transitioning the print version of NEJHE to be entirely online. With the New England Journal of Higher Education online, we will deliver the same level of powerful and in-depth content, plus leading-edge interactive and digital media tools to truly engage with thought leaders and decision-makers in New England, including:

• An opportunity to dialogue with the authors of key journal pieces through comments and our newly formed discussion boards, called Forums
• A networked connection to core social media sites, such as Twitter, Facebook, and RSS, so readers can access information where they choose.
• A greater connection with complementary organizations—regionally and beyond
• A focus on trends in higher education including our long-established Trends and Indicators reporting

Why Online?
Our motivation to develop NEJHE online is the recognition of a new media environment. As media have evolved with strides in technology, so has the way our readers consume media. Our readers have always wanted up-to-date and active dialogue around their topic of interest—now we will deliver knowledge and research in the way that they want to consume it:

• Dynamic, frequent and real-time content
• True dialogue on relevant topics and issues through opportunities to respond and engage
• Accessibility to information in the form and in the places readers prefer
• A vibrant community based on shared interest and knowledge in which the reader has a voice

The new NEBHE website will also feature daily updates on the latest news, happenings, articles and events as part of Newslink.

Advertising Opportunities
Our new format provides several opportunities to continue your support of our mission as well as maintain access to our motivated and influential readership. Key placings are as follows:

• «Above the fold» ad on the NEBHE homepage, up to 300 X 250

  

• Above the fold ad on the New England Journal of Higher Education online and Newslink homepages, both vital traffic paths into the site

  

• Online sponsorship of specific NEJHE articles and other initiatives, such as NEBHE's «Tuition Break Regional Student Program
• Customized sponsorships, both online and offline, to enable you to achieve your advertising goals

Ad Sizes

Sponsorship Opportunities
The New England Board of Education also offers a variety of sponsorship opportunities, including

• Event sponsorhip, such as the Excellence Awards and the Higher Education and Sustainability Conference
• Recognition at College Ready New England (CRNE) activities
• Presenting opportunities on higher education topics at NEBHE conferences and events
• Sponsorship of specific content, like webinars or videos

To learn more about specific sponsorship opportunities and packages, please contact John O. Harney at 617-357-9620 Ext. 101 or at jharney [at] nebhe.org.

Why Support NEBHE?
NEBHE values your support of NEJHE and of our mission over many years. We are confident that this new direction will help us continue to build our reader base and, in turn, provide opportunities for you to leverage the NEBHE brand to reach the decision-makers who need and use your products and services.

NEBHE values your support of NEBHE to continue to be a vital part of the New England higher education landscape. We are confidence that this new direction will help us to continue to be part of an ever-growing conversation, and, in turn, provide opportunities for you to leverage the NEBHE brand to reach the decision-markers who need and use your products and services. The higher education sector employs 3.6 million people, and spending reached over $350 billion last year.

To inquire about additional sponsorship and advertising opportunities, or if you have questions about current placements, please contact:

John O. Harney
Executive Editor
New England Journal of Higher Education
617-357-9620 Ext. 101
jharney [at] nebhe.org