Higher education officials have long been familiar with the concept of “summer melt,” where students who have paid a deposit to attend one college or university instead matriculate at a different institution, usually presumed to be of comparable quality. While melt may be a concern for individual institutions as they try to predict their fall ...
Can Text Messages Mitigate Summer Melt?
by Benjamin L. Castleman and Lindsay C. Page
May 6, 2013
Higher education officials have long been familiar with the concept of “summer melt,” where students who have paid a deposit to attend one college or university instead matriculate at a different institution, usually presumed to be of comparable quality. While melt may be a concern for individual institutions as they try to predict their fall ...
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